We design and develop exceptional software
Book a call
Home / Survify

Survify

Project Overview

Berlin Chemie, a leader in the pharmaceutical industry, actively participates in medical and pharmaceutical congresses and symposiums, where they operate promotional booths. To engage with healthcare professionals and gain valuable insights, the company needed an efficient survey tool to introduce doctors and pharmacists to its products and gather feedback on product awareness and usage.

The resulting product, Survify, is a cornerstone in optimizing marketing and sales efforts at events, enabling Berlin Chemie to collect insights seamlessly and engage with its audience more effectively.

Challenge

Berlin Chemie faced two major challenges in executing its survey-based promotional strategy:

  • User-Friendly Survey Creation: The company required an intuitive system with visually appealing and brand-aligned designs that allowed easy survey creation. Additionally, the surveys needed to function offline due to unreliable internet access at many event venues. 
  • Automated Survey Execution: Since the company’s marketing and promotional teams often had limited technical expertise, they needed a tool that would operate automatically when inserted into any computer via a USB device.

Solution

Sipod developed Survify, a robust survey application tailored for Berlin Chemie, offering the following key features:

  • Customizable Surveys: Users could create surveys with various question formats, including open-ended responses, single-choice, and multiple-choice answers.
  • Rich Media Integration: The ability to incorporate images and videos enhanced marketing effectiveness.
  • Offline Functionality: Surveys could be deployed and completed without an internet connection, ensuring uninterrupted data collection.
  • USB-Based Auto Execution: The surveys could be saved on a USB flash drive and automatically launched upon insertion into a computer, making it easy to use for non-technical staff.
  • Automated Data Collection & Reporting: The application captured responses and generated structured reports for data-driven decision-making.

Benefit

Here are the key benefits that Survify brings to Berlin Chemie’s event marketing strategy:

  • Simplified Survey Creation: Survify enabled Berlin Chemie to quickly create and deploy brand-consistent surveys.
  • Easy Execution & No Internet Dependence: Users could conduct surveys seamlessly at events without requiring Internet access.
  • Improved Promotional Impact: Interactive and engaging surveys enhanced Berlin Chemie’s presence at conferences, attracting more participant engagement.

By integrating these technologies, Sipod successfully delivered Survify, a streamlined and practical survey application, empowering Berlin Chemie to optimize its promotional efforts and market research at key industry events.